Snapchat+ Surges Previous 4 Million Paid Subscribers

Snapchat+ Surges Previous 4 Million Paid Subscribers


Snapchat, the favored social media platform, has lately introduced a big milestone for its subscription service, Snapchat+. In only one 12 months since its launch, Snapchat+ has reached a powerful 4 million paid subscribers. This achievement highlights the rising recognition and enchantment of the platform’s premium options. Along with this thrilling information, Snapchat has additionally unveiled two upcoming options that shall be completely obtainable to subscribers. Let’s take a more in-depth take a look at these new options and the general development of Snapchat+.

One of many upcoming options that Snapchat+ subscribers can look ahead to is named “Expressive Chat Messages.” This characteristic permits customers to ship messages in bigger font sizes, including a component of emphasis and expressiveness to their conversations. With this new functionality, customers can make sure that their messages stand out and make an enduring impression on the recipient.

One other thrilling addition to the Snapchat+ subscription service is “Customized Chat Colours.” By default, Snapchat shows person names in pink throughout chats. Nonetheless, subscribers will quickly have the flexibility to pick out their most popular shade for his or her identify, permitting for a personalised and visually interesting chat expertise. This characteristic allows customers to precise their individuality and make their mark within the Snapchat group.

Snapchat’s achievement of reaching 4 million paid subscribers in only one 12 months is a testomony to the platform’s rising recognition. The journey to this milestone started with the launch of Snapchat+ in June 2022. Inside a number of months, the subscription service gained its first million subscribers in August of the identical 12 months. By February 2023, Snapchat+ had crossed the two million subscriber mark, showcasing its fast development and enchantment amongst customers.

Whereas this milestone is undoubtedly important, it’s essential to notice that the 4 million paid subscribers symbolize solely a fraction of Snapchat’s huge person base. With 375 million every day energetic customers, the subscription service nonetheless has room to develop and entice extra customers to its premium options.

Snapchat+ provides a number of unique options that improve the person expertise and supply added worth to subscribers. One notable characteristic is “My AI,” an AI-powered chatbot initially solely obtainable to subscribers. Nonetheless, Snapchat later made this characteristic accessible to all customers, albeit with unique perks for Snapchat+ subscribers. These perks embody a brand new generative AI characteristic that enables subscribers to ship Snaps of their actions and obtain a generative Snap in return from the in-app chatbot.

Along with unique chatbot options, Snapchat+ subscribers take pleasure in a variety of advantages. These embody entry to experimental and pre-release options, customization choices corresponding to customized app themes and icons, the flexibility to pin their No. 1 BFF, and extra. These distinctive choices present subscribers with a premium Snapchat expertise and set them other than non-subscribers.

To entry the unique options and advantages of Snapchat+, customers can subscribe for $3.99 per thirty days. This inexpensive worth level makes the subscription service accessible to a variety of customers, additional contributing to its rising subscriber base. Snapchat+ is at present obtainable in a number of nations, together with america, Canada, the UK, France, Germany, Australia, New Zealand, Saudi Arabia, and the United Arab Emirates. The supply of Snapchat+ in these areas ensures that customers worldwide can benefit from the premium options and advantages supplied by the subscription service.

First reported on TechCrunch

Brad Anderson

Editor In Chief at ReadWrite

Brad is the editor overseeing contributed content material at He beforehand labored as an editor at PayPal and Crunchbase. You may attain him at brad at


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